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The Google VP Who Opened Up Google and His 42 Rules To Lead By

07.23.2013
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A lot of the biggest tools in our daily computing lives could've been completely different today if not for the persistence and leadership of Jonathan Rosenberg, the Senior VP of Products at Google.  He helped build the teams that would create Chrome and Android, and he was determined to keep these technologies open.  In a lecture to the graduating students of Claremont McKenna College, Rosenberg shared 42 rules to lead by in a 39-minute lecture.  These rules were the keys to his success in making his persistent case which eventually overcame internal opposition at Google.

The video for that is embedded below, but you should also check out this article on firstround.com which summarizes all 42 rules nicely.



Here are the headings for the 42 rules:

Communication


#1 Be a broken record.

#2 Share everything. Hide nothing.

#3 Every word matters.

#4 Tell stories.

#5 Stop talking, already.

#6 But, if you know the answer…

Culture


#7 Ditch the pecking order.

#8 Avoid the highest-paid person’s opinion

#9 Crush bureaucracy of all kinds.

#10 Crowded is creative.

#11 You need strategies and tactics.

#12 On teams, think small.

#13 Show up.

#14 Be original.

#15 Hope is not a plan.

#16 Doveryai no proveryai (Russian Proverb -- it's about finding facts yourself).

#17 Value over costs.

#18 Beware the green-eyed monster.

#19 Reorganizations.

Team Building


#20 Interview well.

#21 Hire by committee.

#22 You can’t teach passion.

#23 Don’t hire specialists.

#24 Slow down.

#25 Diversity is your best defense…

#26 Be selective.

#27 Life isn’t fair.

#28 Identify and purge.

Decision Making


#29 Start with the right goals.

#30 Consensus does not mean unanimous.

#31 Consider the customer.

Innovation


#32 Creativity can’t be managed

#33 Prepare to lose in order to win.

#34 Lay off the kill switch.

#35 Create a culture of ‘yes.’

#36 Good judgment comes from experience.

Humility


#37 Never stop learning.

#38 Grow up.

#39 Delegate.

#40 Mean what you say.

#41 Watch people on their way out.

#42 Know you’re not exempt.